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Dallas Innovates: The Last Word: Tactical Fleet’s Chris Barta on How He Got Into the Supercar Sales Business

Chris Barta, co-founder of Tactical Fleet, stumbled into the supercar sales industry when he discovered people would pay upwards of $250,000 for a car. This revelation led him and his partner, Jason Putnam, to establish Tactical Fleet in Farmers Branch in 2018. Initially surprised by the luxury car market, Barta learned the ropes at Park Place Motors in Dallas before co-founding the dealership. Tactical Fleet, which was sold to Sonic Automotive in 2020, specializes in pre-owned luxury brands like Porsche, Lamborghini, and Rolls-Royce, with vehicles priced from $100K to over $900K. The company boasts a staggering sales rate, expecting to sell about a hundred cars monthly at an average price near $300,000.

For a more detailed look into Chris Barta’s journey and insights into the supercar business, read the full article on Dallas Innovates.

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